I promise Cinderella and course creation are connected!
OK, so, I will be very honest here, I have been a big fan of the story of Cinderella, ever since my daughter and I watched it together when she was very little. Since then, we have watched every remake, retelling, and reimagination of that story ever made.
At the top of our list is the Rodgers and Hammerstein musical telling, and we have seen Julie Andrews, Leslie Ann Warren, and Brandy playing the leading role. Each one is enchanting, and each one is a little different. Even the reimagined tellings like Ella Enchanted with Anne Hathaway, and Ever After with Drew Barrymore, rank high on our list.
Rehashing or Reimagining
The same story, the same idea, the same ending, yet each with a twist or told from a new perspective. This is a perfect example of what creating your own take, or finding your unique approach can do for you when creating your online programs or courses! Your unique telling is yours alone, and sets you apart from the crowd!
Good News
It is actually good news that someone else has already created a program or course on the topic you have chosen. They have already proven that there is a demand for that topic and that the idea SELLS!
The “Magic” is in finding your unique perspective or twist on the topic.
If you are a Financial Coach, what is your unique approach to saving or investing? If you are a speaking industry expert, what is the secret sauce that sets you apart? Maybe it is simply that stance you take within the industry, or a unique or surprising tool or process.
Stand Out in a Sea of Same
As Mark Twain said, “There is no such thing as a new idea,” and I can tell you that I have created my share of courses on the same topic, for different industries, and each was unique and had its own perspectives. What gets you excited about your approach, what lights you up, and inspires you to talk about it with newfound energy, every day?
So focus on your uniqueness and move forward in creating your program with confidence, because your ideal clients are looking for YOUR specific spin, and they will be best served by your specific solution!